Tinder’s easy. The premium tiers? Less so. Here’s the up-to-date lowdown on Tinder Platinum—what it is, what it adds over Gold, and whether it’s worth it in 2025.
TL;DR
- An invite-only Tinder Select tier ($499/mo) also exists for elite users.
- Platinum = Gold’s features plus Priority Likes and the ability to attach a short note to every Super Like.
- Pricing (U.S. ballpark): Plus ($24.99/mo), Gold ($39.99/mo), Platinum ($49.99/mo).
- Super Likes are now “free weekly,” and Boost still lasts 30 minutes.
- Tinder no longer uses the old “ELO” score; activity matters most.
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What Is Tinder Platinum and How Does It Work
At this point, it’s hard to imagine you haven’t at least heard of Tinder. With over 75 million monthly users globally, it’s still the most popular dating app worldwide. Tinder is straightforward. The premium subscription bands, on the other hand, are not. You’ve got Tinder Plus, Tinder Gold, and Tinder Platinum. Launched in 2020 and now widely available, Platinum stacks most of Tinder’s premium perks—and adds two that aim to get you seen and messaged faster.
What’s the Difference Between Tinder Gold and Tinder Platinum
Short version: Platinum is the next step up from Gold. You get everything in Gold plus Priority Likes and the ability to message with a short note attached to each Super Like. Tinder also bundles Likes You, Top Picks, Passport, Unlimited Likes, a monthly Boost, Rewind, and weekly Super Likes in these tiers. Gold includes Likes You, Unlimited Likes, Rewind, Top Picks, one Monthly Boost, Weekly Super Likes, and Passport. Platinum adds Message Before Matching (First Impressions) and Priority Likes. The First Impressions feature lets you attach a short 140-character note to a Super Like, so your match sees your message right away. Priority Likes ensure your Likes and Super Likes are surfaced faster to people you’ve liked.
How Does Tinder Platinum Work
All in, Tinder Platinum gives you a way to push your profile to the front of the line (Priority Likes) and to pre-introduce yourself with a short First Impressions note on your Super Likes. If you already like Gold’s “see who likes you” time-saver, Platinum is about getting noticed sooner—and giving your best opener a chance to do its thing.
How Tinder Priority Likes Work
Priority Likes push your profile earlier and more often in the stack for the people you Like or Super Like. That increased early visibility is the whole point: being seen faster typically means a better shot at matching—especially in busy cities and competitive age brackets. This perk is exclusive to Platinum.
How “Message Before Matching” Works
When you hit the blue star (Super Like), you can add a note up to 140 characters—a quick compliment, a fun first-date idea, or a clever opener. Your note shows along with the Super Like so you stand out immediately. Keep it crisp; 140 characters go fast.
How the Tinder Algorithm Works in 2025
Tinder doesn’t use the old ELO desirability score anymore. Today it emphasizes recency and activity—showing you more active, nearby users and rewarding profiles that swipe, match, and message consistently. Log in, be selective, reply, and you’ll generally appear more. You can still filter by distance, gender, and age range to dial in who shows up, but smart usage and a solid profile matter most.
Tinder Platinum Cost vs. Other Subscriptions
Prices fluctuate based on location, age, and ongoing tests, but a reliable 2025 comparison (U.S.) looks like this:
- Plus: $24.99 (1 month); $16.66/mo (6 months)
- Gold: $39.99 (1 month); $23.33/mo (6 months)
- Platinum: $49.99 (1 month); $29.99/mo (6 months)
There’s also Tinder Select—invite-only at $499/month—which is separate from Platinum. Prices vary internationally and over time, so always check your in-app offer screen before subscribing.
How Tinder Top Picks Works
Top Picks gives Gold and Platinum subscribers a refreshed batch of curated profiles daily, with labels like “Creative” or “Adventurer.” It’s a time-saver if you hate endless swiping, and you can pair it with Passport to explore matches in another city before you travel.
How “See Who Likes You” Works
With Likes You, you can view people who’ve already liked you and decide to match or pass without guessing. Tinder has also tested “Likes You” as a stand-alone purchase in some regions, so availability can vary.
How Tinder Boost Works
Boost puts you among the top profiles in your area for 30 minutes. Tinder says you can get up to 10x more profile views during that time. Gold and Platinum usually include one Boost per month.
How Tinder Rewind Works
Swiped too fast? Rewind lets you undo your last Like, Nope, or Super Like—just tap the yellow arrow to go back. It’s available on Plus, Gold, and Platinum plans.
Final Thoughts
Tinder put swipe-style dating on the map. Gold is still the biggest time-saver because seeing who likes you is huge. Platinum makes sense if you want your Likes to be seen faster and want to lead with a note on every Super Like—especially in crowded markets. If you’re after more exclusivity or concierge-style features, that’s Tinder Select, not Platinum.
FAQ
Is Tinder Platinum worth it over Gold?
If you’re in a competitive city or age range, Priority Likes and First Impressions can help you get noticed faster. If you mainly want to see who liked you, Gold might be enough.
How many Super Likes do I get with Platinum?
Tinder currently offers weekly Super Likes rather than a fixed daily number, and allocations vary by plan and market. Check your subscription details in-app.
Does Tinder still use an ELO score?
No. Tinder no longer relies on an ELO rating. Activity and consistent engagement help your profile appear more often.
What’s the difference between Platinum and Tinder Select?
Platinum is the top standard plan, while Tinder Select is invite-only and costs $499/month. Select targets high-profile users and includes exclusive perks.
Do Boosts still last 30 minutes—and do they work?
Yes, Boosts last 30 minutes and can deliver up to 10x more views. For best results, use them during your area’s peak activity times.
How many people use Tinder in 2025?
Around 75 million people use Tinder monthly, with roughly 9 million paid subscribers. It remains one of the most popular dating apps worldwide.