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How Does Work? What Is It And How Do Guys & Girls Use It?

How Does Work? What Is It And How Do Guys & Girls Use It? is an online dating website that caters primarily to older and more successful men (and women) who are looking for (generally) younger companions, or sugar babies, for mutually beneficial relationships.

These sugar daddies (and sugar mommies) as they’re called tend to be primarily in their late 30’s and over, while their sugar babies, who are usually students or young urban professionals, are in their late teens up to the early ’30s. has been around since 2002 and has managed to build up quite an impressive membership database of over 5 million users, primarily from the US, UK, and Australia.

Apparently, money CAN buy you, love.

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How Does Sugardaddie Work?

Generally speaking, wealthy, mature (a nicer way of saying older) men and young, aspiring women who need financial support are the most active on the site.

This obviously means that one of the first things you’ll do when you register is specify your annual income and list your net worth. That’s what it is all about after all.

Once you set up your profile you are then in the “searchable” database of In turn, you can also search the database for a companion that fits your requirements.

Having said this, isn’t just for older men/women looking for their sugar babies. The site does cater to men and women who are in their early career stages and looking for someone compatible to match with. lends itself well to the more serious people looking for a match that is just for short-term fun, or even potentially for something more serious or long term.

Bottom line: fulfills quite a few requirements in the online dating field and should be given serious consideration if you’re looking to really connect with someone and are willing to provide some means of financial support in the process. Check out my in-depth review of the site here.

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How Does Sugardaddie Sign Up Work?

Getting started on Sugardaddie is easy, fast, and free (just to get a taste) and you can sign up here. The sign-up to is all about showing off how successful you are. With success comes confidence and that’s just what the doctor ordered to find your perfect companion.

The first thing that you will need to enter is a valid email address which is used to send you a link to verify your account.

Once that’s done, you will be directed back to the site and in order to answer questions regarding your age, where you’re from, your annual income, etc.

You’ll also need to write a short bio or description of yourself which will be your profile’s introduction, along with your photo, of course.

An interesting point to note here is that there is no social media (i.e. Facebook) integration with the sign-up process. You provide an email and sign up based on that.

How Your Sugardaddie Profile Works

Once you’re done setting up your profile then you’re good to go. Your home page will feature photos of all the prospective men and women on the site who are also looking to meet someone… so go ahead, make a choice by “favoriting” the ones that catch your eye.

Right after that you can start chatting right away (well… not right away per se… you will need to pay for a premium subscription to be able to message them).

But by now it’s probably safe to say that you are curious enough to consider a subscription. I mean you’ve already told them how much you earn and what your net worth is anyway, right?


Needless to say, photos are important. Who would choose a silhouette with a question mark on a profile over a nice, clear, and vibrant photo?

Like any dating site, you will always get the best results by uploading photos of yourself that show off your personality by showing you in your surroundings, doing activities, etc. allows you to upload up to 12 photos which have to be approved by the site’s admins before they are published.

What is SugarDaddie - Matches


The preferences are set during your initial setup. As mentioned above, they include your income and net worth, your hobbies, and other pertinent information.

The level of detail isn’t that high, but definitely sufficient for anyone browsing your profile to know the basics to help them contact you.

You can also set your instant messaging on or off here. 

How Sugardaddie Matching Works

The matching system on is simple: you browse all the members on the homepage who are looking for a sugar daddy (or mommy) and you can then contact them directly. If you want to give it a spin then just click here and start now.

How Sugardaddie Messaging Works

This is, undoubtedly, the most important part of the website’s deliverables. Namely, allowing you to communicate with girls (or guys) that grab your attention.

Since it is a given that there is a mutual benefit involved, then you know that in most cases you will start chatting right away without the awkwardness that is typical of regular dating sites. After all, ice-breakers can make or break that first impression.

On, some of that initial awkwardness is removed since you both understand the underlying motivations. So, you’ve identified a few “possibles”, you’ve favorited them and now it’s time to get down to business and actually start having conversations with them.

This can be done in either of 2 ways: the first is an instant chat which works only if the other user is online too (and assuming that it hasn’t been switched off in their profile).

The second, which is always available, is “send message” which is akin to sending an email. Here’s the catch though: neither of them is free.

Basic users will need to purchase a premium membership to connect with their prospective sugar babies or sugar daddies. There are no alternative means to initiate your first move towards someone you are interested in, like sending winks or virtual gifts like other sites or apps.

What is SugarDaddie - Messaging

How The Sugardaddie Algorithm Works

How well’s basic algorithm will perform for you is based entirely on how well you’ve filled in your profile. If the information you provided at the outset is accurate, it will appear on your profile listing and the good news is you can go back and make changes to your profile and make updates as needed.

The way the algorithm works will be more obvious when you use the “Meet My Match” feature which helps you find compatible matches.

You do that by clicking on a thumbs-down or a thumbs-up to signal your disapproval or approval of the proposed match.

Another aspect of the algorithm is the “Quality Score”. This is basically a feature that is tied directly to how well your profile is completed.

A final component that adds some relevance to how you rate on the site, is participation in the “Sugardaddie Forum” which can also be a lot of fun.

What is SugarDaddie - Users

How Sugardaddie’s Premium Membership Model Works’s basic membership is free and is fine for the first few minutes as you peruse the site.

But functionality will be limited because you won’t be able to communicate with any of your matches at all.

So, your only option is to pay for any one of their 4 subscription packages, namely the Bronze, Silver, Gold, or Platinum packages.

What Does Cost?

Here’s what a SugarDaddie Premium subscription will cost you

PackagePrice per MonthTotal Price
1 Month33.99 USD33.99 USD
3 Months26.66 USD79.99 USD
6 Months23.33 USD139.99 USD
12 Months20.00 USD239.99 USD Value For Money’s subscription plans are quite acceptable given what one is expecting on the site. The price difference affects only the duration of your subscription and does not give you any additional benefits. Customer Care

In most cases, no news is good news… we haven’t heard any complaints about the website’s Customer Support, so it would seem that they are on par with the better ones in the online dating world. There will obviously be exceptions here and there, but nothing noteworthy to raise any red flags.

How To Access/Download Sugardaddie

There aren’t any apps available for

But the website is nicely optimized for mobile devices and functions very smoothly.

Click here to try SugarDaddie for free. 

Final Thoughts is simple and functional. It delivers on its promise of matching sugar daddies (or sugar mommies) with sugar babies. The site’s user interface is clean and uncluttered (i.e. no distracting ads or weird pop-ups).

Not only that, but what is usually a deterrent on regular dating websites, the age differences on sites like, are actually part of the allure that makes this type of dating quite interesting.

We think that the dating experience on will be better than most thanks to the simple fact that it addresses a very direct and unmistakable NEED. It provides a solution to a prevalent and common problem facing many people today, both young and old.

Namely that of financial support for those starting off in life, or facing difficulties, and those who need companionship. All of this is done in a clean and transparent way making it more acceptable so that it can’t be mistaken for something seedy.

However, we feel that it’s necessary to point out something that is, sadly, unavoidable in the online dating scene. That is the prevalence of scammers.

It seems that wherever you find people willing to part with their money, you’ll find those who are willing to do anything to get it.

So, as usual, you MUST exercise caution when you communicate with anyone no matter how legit they seem. Common sense has to rule no matter what… do NOT give out personal details or transfer funds to ANYONE unless you have actually managed to meet face to face and you feel that you know them well enough to move to that step.

You will hear about on just every online dating website, and is no exception, be it by sugar babies trying to scam sugar daddies or mommies or vice versa. So again… beware!

Other than that negative point, we’d say that in general, it gets a thumbs-up as far as delivering on its promise. And it’s been around enough so that you know they must be doing something right.

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